Freshness is a very important value in the food industry. Fruits, vegetables, greens: the value of freshness unites all these quintessential natural foods, simply produced by Mother Nature, grown with the nourishment of the earth, water sunshine and care of wise growers in accordance with traditional rhythms and rules.
All these products, from the moment of harvest, travel fast to markets to reach the place of consumption in the shortest time possible and thus be able to release all their distinctive properties, scents and flavors, colors and fragrance. To protect these foods and keep them fresh for as long as possible, it is necessary to use specific packaging techniques for fruits and vegetables.
Italy also produces a large amount of fruit every day, which needs to be transported to large and small distribution centers. Fruit packaging suitable for these products, which are very delicate and quickly perishable, protects them from both atmospheric and mechanical risk factors due to transportation or exposure to external agents such as water, humidity, heat, or even simple air and light.
CelVil technology offers specific solutions dedicated to packaging for fruit and vegetable products, proposing a specially designed plastic film to which macro perforation, i.e., holes on the surface, is applied. This film is used to cover trays intended for the containment of fruit and vegetables (which in turn can be made of polystyrene, plastic or cardboard, materials designed to ensure good containment and protection from impact and mechanical hazards).
In addition, this technology can be used for the production of pouches designed to contain the same products, in the case of an alternative way of packaging a certain type of fruit and vegetables, for example, with an elongated shape such as carrots or zucchini, or compact and packed in groups as in the case of strawberries, berries or tomatoes.
This macro-perforation allows the product to transpire, releasing the moisture naturally produced by fresh and recently picked food, to make its storage as natural as possible and thus preserving its quality. External moisture is also counteracted by the macro perforation, providing an initial filter to external agents such as dust and other residues.
Customized packaging for fruit and vegetables
Customized fruit and vegetable packaging is a key tool for differentiating one’s product in the market, telling its origin and enhancing perceived quality. It is not just about protection and functionality: visual identity also plays a key role in consumer choice. Personalizing packaging means communicating directly with buyers, conveying values such as freshness, sustainability, short supply chain or organic production. Thanks to flexographic and digital printing technologies, Celvil is able to produce customized films and packaging for every need: from printed reels and labels to pouches and covers for baskets and trays. Every detail is designed to provide excellent graphic performance without compromising breathability and protection of the contents. The result is packaging that is both functional and beautiful to look at, able to stand out among the shelves and convey to the end consumer all the care with which the product was grown and packaged.
Boxes and packaging for fruits and vegetables
In the transportation and distribution of fruits and vegetables, fruit and vegetable boxes and packaging must meet precise requirements for strength, hygiene and practicality. Celvil’s solutions include primary and secondary packaging, designed to ensure maximum protection of the contents at every stage: from harvesting in the fields, to storage in warehouses, to sale in stores. Boxes can be made of food-grade plastic or compostable materials, combining structural strength and environmental care. The formats are modular, compatible with popular storage systems and easy to transport. Through the use of protective or macro-perforated films, each package maintains optimal ventilation and protects products from moisture, heat and contamination. Choosing the right combination of container and cover allows you to prolong freshness, improve shelf presentation, and facilitate logistics, reducing waste and wastage along the supply chain.
Packaging for fruit and vegetable products
Packaging for fruit and vegetable products must be designed with a perfect balance between technical functionality and commercial needs. Each food has different characteristics: a bunch of grapes cannot be packaged like a zucchini, just as strawberries require different protection than a head of salad. Celvil develops flexible solutions, with tailor-made packaging that takes into account the type of food, storage mode, expected shelf life and distribution channel. Packaging can include pouches, bags with breathable, barrier or micro-perforated films designed to ensure product integrity and perfect visibility of the contents. In addition, package aesthetics are enhanced with graphic customization options that make each reference unique and easily recognizable. This tailored approach allows not only for compliance with technical and regulatory requirements, but also for a more informed and attractive shopping experience.
Celvil produces a wide range difilm macro perforated in rolls, both anonymous and customized to your liking, intended purely for the fruit and vegetable sector: contact us for a customized quote.
